The first show I did was in June at the Corn Hill Art Festival and my tent was kind of plain. Lee, my husband, thought I needed to make my tent space stand out more, to draw more people into my booth.
To my advantage I like to decorate and have a decorative painting background. This experience helped me to pull my skills together for a profitable conclusion. Even though we were in agreement that change was necessary, he did not agree with my analysis of the situation, which was BLACK BURLAP! However, having experience also in how to work around Lee, (LOL), I went full speed with my idea. He was now seeing how I was pulling my idea together and loved what I was going to do.
Burlap is a popular item right now and can be pricey depending on how much is needed. I determined the need to be 10', sufficient to cover the entire back of the tent. Off we went to the fabric store on our exciting treasure hunt. Lee, who hates to shop, was the one to find this material....on the Clearance Rack, no less! The fabric measured just enough for my project. Now this man is beginning to show himself very profitable indeed! He scored points on that one!
The fabric had a plastic backing which made it a good canvas for my paint. Now, things are really beginning to look up! The next step of the task was to paint on the fabulous fabric 15 birch trees! OUCH! Yet another project demanding my attention with only eight weeks to finish... along with everything else I needed to accomplish before my next show. At this point I became aware of another situation brewing. My left eye was twitching!
From the first show you learn what people like, listen to their comments, and apply what you learn. Here I am at my second show, the Clothes Line Art Festival at the Memorial Art Gallery with a better idea of what people like and with a better idea of how to market my product. At the end of the day, will this new backdrop prove itself worthwhile? YES, IT DID! No doubt about it! Although there were 48 other potters at this show, my sales went up. People were drawn into my tent space with my appealing backdrop. Some came to look; some came too buy. It was such fun!
I'm so glad I took the time to make the investment in this aspect of my business. Now I need to work in the Production Department at full speed ahead. I hope this has been a help and a blessing to you.